The word "creepy" doesn't quite cover the latest online advertising trend -- ads that follow you around. Let's pray that consumers NEVER get comfortable with this type of profiling.

I've been in this business full time since 1997 and it still freaks me out when an ad makes some connection I never requested it to make or I get a spam (on an ancient AOL account) that's connected my home address and my husband's name. Now that's just plain wrong.